Are you more of a lone wolf or are you a team player? In these times of increasing digitalization and internationalization, even companies that have preferred to play their cards close to their chests and do everything “in-house” are starting to reach their limits:
Competent and experienced partners are worth their weight in gold and save you a lot of time, effort and often trouble. On the other hand, those who do not have any digitization partners will be hampered in their plans. Increasingly, digitization and globalization go hand in hand. That means you need an expert translation partner to successfully drive your digital projects around the world.
Expand your offering, explore new markets
According to a Bitkom study, around 55 percent of all companies lack experienced and well-trained employees or even the know-how to implement digitization projects. This can be an immense hindrance in times when flexibility and speed are of the essence. A collaboration with expert partners, on the other hand, accelerates your digitization projects and growth plans. Here’s an example: Companies that partner with a translation service provider like ACT Translations to localize their software, websites, marketing materials or other content, expand their own service offerings and fuel their own entry into new markets. Because global networking and cooperation across international borders are more important today than ever before. But a plan like this can only succeed if you have the right language experts on your side.
The problem is that many companies still do not think outside the box and only want to work with companies from within their own segment, such as IT, the public sector or industry. There is no cross-sector exchange. However, there are many productive partnerships that link different sectors in a future-oriented way, for example in translations, content creation or digital marketing. An ecosystem of diverse partners with different core competencies is ideal for implementing future plans in a multi-layered and efficient manner. Team spirit and innovative spirit are essential. Digital partnering is all about digitizing products, which in an international environment includes translations, expanding digital expertise, and growing solidly.
Add translation services to your portfolio
But what are the concrete benefits of partnering with a translation expert? The first thing to mention here is cost savings when it comes to translating your own content. At the same time, companies can also include professional localizations and the like as part of their service portfolio and thus offer holistic support to their existing customers and, at the same time, attract new international customers. But that’s not all: ACT Translations’ business partners also benefit from various terms and benefits when they recommend language services to others. At the same time, they receive support from ACT to address new target groups.
“Let him who binds himself forever...”
So far so good, but what, exactly, should you pay attention to when looking for a partner? To start with, the chemistry has to be right. Both partners should have similar goals – such as shared growth or international expansion. A fixed contact person and regular discussions – in person, on the phone or via video call – are a good idea: to discuss the current situation, your needs and more. This includes sound professional advice. Anyone looking for a long-term partner should also scrutinize potential candidates very thoroughly: How long have they been on the market? What services do they offer? In addition to classic translations, SEO and SEA, social media, video subtitling and copy adaptation are becoming increasingly important. How many translators does your language service provider use? What qualifications do they have? Are they native speakers? What do their customers say? What special features and services do they offer that can help your own company to move forward? Do they use quality analyses, for example, and if so, which ones?
Questions upon questions, but they will lead you along the path to a successful and fruitful partnership.
Click here to find out about the benefits of partnering with ACT Translations and how you can become our partner.
We look forward to hearing from you again!